Saturday, May 30, 2009

Integrity in the Middle of A Downturn

The stress of finding a job or generating new business and dealing with financial ups and downs has a lot of us in the events industry (and nearly everywhere else) scrambling these days. It's also created a side effect of Survival of the Fittest with people doing anything they can to outsmart, outlast, and outdo the competition. While healthy competition never hurt anyone and is basically The American Way, when you compete, do it with integrity. The mark of a true professional is not only how one performs but also how they handle themselves ethically in their business and personal dealings. Just a little food for thought.

Tuesday, May 26, 2009

Think you’re all caught up with social networking? I’ll bet you aren’t!

By now, most of you have probably heard of the three most talked-about online networking tools; Facebook, Twitter, and LinkedIn. If you aren’t on at least TWO of these sites (and your intention is to get your brand in front of as many new connections as possible), then you’ll probably want to drop this blog immediately and get caught up. But, for us Event Professionals, there are even more specialized sites to consider. Virtually all of these are free these days, and while we could argue all day about the effectiveness of one site over another, the time that it takes to get “connected” makes doing so a no-brainer. Many of these sites also let you upload your logo, photos, client lists, videos, and etc….again, for FREE.

Please post a comment if you know of others, there are bound to be loads of them!

Check these out (in no particular order):
This of course is our very own international collection of industry pros, open to ISES members only.
Your friendly local events industry publication has a free social site.
For “sustainable” minded events businesses, this new and upcoming site is a great way to get connected.
A robust wedding site that is very end-user savvy, this one brings your customers directly to you and gives you a broad palette of tools to display your wares.
This is more general, but has similarly rich advertising tools that are free for you to use, and has a connections function as well.
If you have a physical location (such as a storefront), it’s a good idea to go hear to see how people are reviewing you! Once there, you can commandeer the data this site presents about you, upload photos, and lots more. Very cool.
Cvent’s free listing network is easy and quick to use. From this launching page, you’ll have to click for your free “supplier” or “planner” profile.

Monday, May 25, 2009

ISES May Monthly Meeting Recap

The ISES Early Show with our host, Mathew Weber was a great success and a lot of fun. Here's to the stars of Sustainable Catering:

Grace Pae, Artemis Foods

Max Popejoy, Celebrate Catering

Mark Lopez, Crave Catering

Thursday, May 7, 2009

Go Green at the ISES May Meeting

What: A fun, interactive way to learn while you dine.

When: Tuesday, May 19th, 2009

Time: 11:30 AM - 1:30 PM

Where: First Unitarian Church

Address: 1226 SW Salmon St Portland, OR 97205

IMPORTANT: To accommodate for the Memorial Day weekend the May meeting will be held 1 week earlier than normal.

Today's planners are demanding greener choices in all aspects of their events.  This month, ISES brings you a compelling yet entertaining look at one of the most important pieces of the sustainable meetings and events puzzle:  The Menu!  Join us on May 19th as our "Stars of Sustainable Catering" guide you through a four-course luncheon that will put you on your way to making your next event as green as it can be! 

And if you are thinking that Sustainable Catering means "goodbye to meat" or "hello Tofu burgers," you're in for a big surprise:  This is hearty, fresh, and delicious cooking....done by some of Portlands finest chefs!  

This month ISES will fuse learning, entertainment, and magnificent organic foods:  You'll enjoy a sumptuous four-course lunch while learning the secrets of locally-sourced menu planning from the best of the best.

You'll learn not just what ingredients go into sustainable menus, but just as importantly, we'll show you the best practices that make your caterer a truly earth-friendly organization.  We'll also help you understand the ins and outs of selling sustainable catering to your end-users.

The First Unitarian Church will be our host, offering three different traditional auditorium spaces along with the gorgeous, LEED certified Buchan Reception Hall.